Senior Specialist, Field Marketing (Life Sciences)

Job Title :

Senior Specialist, Field Marketing (Life Sciences)

Job Description : The Role

We are seeking a Field Solutions Marketing Specialist to join our team in support of our Life Sciences business unit. The ideal candidate will be based in Billerica, MA. This role involves becoming a field marketing expert, supporting our growing business by understanding customer needs and evangelizing our product line.

WHAT YOU'LL DO :

• Develop and Promote Content and Activities to Drive Product Consideration
• Tell compelling solutions stories that engage our sales force, attract new customers, and generate demand through diversified strategies.
• Support priority initiatives with sales / marketing tools, including web content, thought leadership, product materials, advertising, and events.
• Ensure successful product launches with internal and external content, activities, and promotions.
• Build Awareness with Target Decision Makers & Influencers
• Develop value-based messaging and establish industry leadership via blogs, publications, conferences, and social media.
• Create diversified content around industry best practices and education using Entegris thought leadership.
• Advance Target Personas to Purchase Decisions
• Create a Buyer’s Journey to align content development with the sales funnel.
• Measure marketing activities and content effectiveness to optimize future campaigns.
• WHAT WE SEEK :
• Bachelor's degree in a technical field such as life sciences, biology, chemistry, or engineering.
• 3-5 years of progressive experience in marketing, product management, or both.
• Experience in life sciences, especially Pharma / BioPharma, is a plus.
• Experience with digital and social media marketing and analytics.
• Experience planning and managing trade show participation is highly preferred.
• Creative and innovative marketing skills.
• Self-motivated with strong organizational and decision-making skills, capable of managing multiple projects.
• Understanding of Pharma / BioPharma markets and effective communication channels.
• Strong cross-functional communication skills and collaborative mindset.

WHY WORK AT ENTEGRIS?

Lead. Inspire. Innovate. Define Your Future. We value diverse backgrounds and perspectives, fostering collaboration and shared input in decision-making. Our values of People, Accountability, Creativity, and Excellence guide us to create a positive impact both inside and outside the office.

WHAT WE OFFER

Note : Entegris does not sponsor immigration for this role. We are an equal opportunity employer committed to diversity and inclusion.

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