Melbourne & Olympic Parks (M&OP) are seeking a dynamic and innovative Social Media and Content Advisor to join our digital team. Home to some of our city's most iconic venues - AAMI Park Stadium, Rod Laver Arena, Margaret Court Arena, John Cain Arena and CENTREPIECE - you will never tire of the exciting content you will have the opportunity to create. Assist us to showcase M&OP's exceptional sports and entertainment experiences while shaping our social media presence and content strategy.
Reporting to the Head of Digital, the Social Media and Content Advisor will be responsible for managing our social media channels, content creation, and community engagement. You will work closely with internal stakeholders, hirers, and corporate partners to create engaging digital content and campaigns that build affinity with our precinct and elevate the event-going experience.
Develop and execute strategic social media plans across platforms including Facebook, Instagram, TikTok, LinkedIn, and X, as well as spearhead the creation of any new social media accounts.
Oversee day-to-day management of social media communities, ensuring engagement and growth.
Produce and manage high-quality, audience-first digital content that aligns with current social media trends, best practices and M&OP brand guidelines.
Analyse social media performance and provide insights that shape our digital strategies to maximise engagement and commercial outcomes.
Build and maintain strong relationships with M&OP's Venue Managers, Business Partners, promoters, and tenant clubs to deliver impactful and mutually beneficial marketing campaigns and content across digital channels.
Melbourne & Olympic Park is an iconic, multi-venue precinct with few parallels globally. We showcase Melbourne to the world during the Australian Open and deliver hundreds of entertainment, sporting, and community events each year across our world class venues.
At M&OP we are passionate about delivering world class customer experiences to every person, every event, every time. How do we do this? By seeking out the best talent to build a high performance, integrated team who are passionate about creating exceptional experiences for our guests.
Social Media Advisor • Melbourne, Australia