Digital Growth Manager

Digital Growth Manager

Join our dynamic marketing team!

Looking for the next exciting move in your career Want an opportunity to really make your mark on some of Western Australians biggest brands Due to internal promotion were on the lookout for a driven and passionate Digital Growth Manager to join our growing and dynamic marketing team. If you have a flair for conceiving and delivering campaigns and customer journeys that drive real results and thinking outside the boxwe would love to hear from you!

About Us :

Seven West Media (SWM) is not only the top news sports and entertainment brand in WA we are a group of diverse creative and inclusive team members that love what we do. We get to connect with millions of Western Australians every day and we comprise of brands including The West Australian West Regional Newspapers The Nightly The Sunday Times PerthNow Channel Seven 7plus and .

What Youll Be Doing :

In this role youll report directly to the Head of Audience & Digital Growth. Youll play a fundamental role in implementing our growth plans and will be responsible for devising and delivering acquisition & retention strategies across our broad range of products and brands that will champion the customer at every step.

With a keen eye for detail a performance mindset and an ability to work with multiple deadlines and projects simultaneously the Digital Growth Manager has an acute understanding of both short and long term success and will play a pivotal role in implementing successful go-to-market plans for all our brands.

Key Responsibilities :

• Conceive & deliver the overarching Acquisition & Retention Marketing strategy for The West Australian and our other brands.
• Bring a naturally curious mind with a thirst for data and a passion for using insight to drive business priorities and decision-making
• Build and maintain strong working relationships with key internal business units including Editorial Data & Analytics and Product Development
• Optimise customer journey. Collaborate with Customer Lifecycle Manager to enhance the customer journey identify pain points and implement strategies to improve customer satisfaction engagement and conversion rates.
• Track & monitor key metric performance across all activity and actively suggests improvement & optimisations where relevant. Includes working with Data & Analytics team to produce dashboards for the Marketing teams requirements
• Conceive and deliver strategies to drive new audience growth through organic channels across our brands with focus on social media
• Own the annual communications calendar by brand and works cross-functionally to ensure key deadlines and targets are met
• Works closely with the creative team to deliver best-in-class media & creative executions that help drive engagement with our brands.
• Manage and deliver efficient briefs for both media and creative includes digital online social print TV radio and other channels where relevant
• To create and share insightful post campaign reviews to help inform future work
• Conduct market research. Stay informed about industry trends customer preferences and competitive landscape to identify growth opportunities target new customer segments and refine digital marketing strategies.
• Assist where required on events and activations

What Youll Bring :

Why Youll Love Working Here

Click Apply Now to submit your resume. Please note only applicants with valid Australian work rights will be considered.

Seven West Media is an equal opportunity employer committed to fostering diversity and inclusion. SWM does not accept any unsolicited agency resumes and will not be responsible for any fees related to unsolicited resumes.

Required Experience :

Manager

Key Skills

User Interface,Competitive Analysis,New Technologies,Business developments,Communication,Content Management System,Market Research,Internet,Youtube,Digital Assets,Digital strategy,Social Channels,Digital Forensics,A / B Testing,Analytics

Employment Type : Full-Time

Experience : years

Vacancy : 1