110,000 -120,000K + 17% Super (128,700 - 140,400 Including)
- Strategic Focus
- Flexi Working, WFH, 35 Hour P / W
- Market Intelligence Specialist
- 110-120K + 17% Super (128,700 - 140,400 Including)
- Strategic Focus
- Flexi Working, WFH, 35 Hour P / W
Leading Education Organisation recognised for their Innovation and Global Impact! Committed to measuring success for their employees, customers and business partners.
The Market Intelligence Specialist will report to the Head of Research & Insights and will provide technical expertise on secondary market research in the service of brand and reputation tracking and monitoring, audience insights, new product development, business strategy, market opportunity analysis and competitor review activity.
Key responsibilitiesDevelop, manage and maintain a regular reporting program on relevant market trends and analysis in the service of new product strategy,Access a wide range of information and data sources (e.g. broad macroeconomic and policy landscape and trends, competitor analysis, prospective student preferences, existing student demand and enrolment trends, employer needs, job market trends and skills gap analyses, industry and statutory funding insights, official statistics etc.)Consult with key internal stakeholders across divisions and portfolios on the nature on the strategic priorities to be assisted by up-to-date market intelligence and trend analysisEnsure all reports are catalogued in the organisations marketing insights repositoryConsult and update the organisations custom-designed market opportunity analysis model, alerting key internal clients to changes in trends and new opportunities both on a regular basisSkills & ExperienceKnowledge of domestic and international secondary market intelligence and data sourcesMid level experience in Secondary Research, Macroeconomic Trends, competitor analysisGood track record of conducting desktop research and interrogation of secondary data sourcesKnowledge of Marketing and communications principles, including strategy planning, implementation, measurement and evaluationBenefits35 hour working weeks, offering excellent work life balance17% SuperFlexible Working - 7 hours between 7-7pm! What works best for you?Hybrid Working ModelHow to Apply!BBBH51380_167340946243190