Jobs in Kensington

About the role

UNSW College is seeking an influential Social Media Content Officer who's passionate about building authentic digital communities and telling compelling stories about student life, studying at UNSW College, and all the professional and social opportunities that spark an amazing student experience.

This role is designed for an ambitious professional who wants to make their mark in the social media and content marketing space while working with diverse, international audiences. As our Social Media Content Officer, you'll help to drive the strategic development and execution of content across multiple platforms, building measurable engagement and driving real business outcomes. This isn't just about posting content – you'll be developing campaigns, analysing performance data, and building the skills that will set you apart as a social media marketing professional.

What you’ll do :

1. Content Creation : Work collaboratively with marketing team to create comprehensive social media messages and campaigns that are aligned with the strategic direction set by the Social Media Marketing lead.  Content will be used across Instagram, Little Red Book, TikTok, Facebook, and emerging platforms.

2. Community Engagement : You are not just the person behind our accounts – you’re the face of our accounts. You are very comfortable, capable and confident with being the front face of our content. Spot potential student ambassadors and campus influencers who can help you to create content, be featured in our social content and spread the good vibes!

3. Bilingual Communication : You will be executing bilingual content strategies to effectively reach diverse international markets, making sure our content hits different (in the best way) for all our diverse audiences – ensuring cultural relevance and market-appropriate positioning.

4. Brand Ambassador : Maintain brand voice consistency while adapting tone and messaging for different platforms and audiences.

5. Analytics & Optimisation : Dive into the numbers - turn data into insights that actually matter. Stay on top of algorithm changes and share trend data and cultural shifts across marketing and student experience teams.

What you’ll bring :

• Video editing and filming - You can use Adobe Premier.
• You may or may not have your own cameras but you know how to use proper cameras to film, this is critical for social media quality – we are looking for great not just good).
• You can use Canvas and you are very capable of producing digital designs.
• You are a storyteller and community builder in social media formats.
• You are bilingual, mandarin language skill highly desirable
• You have relevant experience and qualifications.

Who are we?

UNSW College is a values-based organisation committed to student success and opening worlds of possibilities for learning. We believe that educating with heart is the key to unlocking everyone’s potential.

At UNSW College, we work collaboratively to drive innovation and excellence in our teaching and learning, in our governance and operations and, most importantly, to build the community we believe is essential to enrich our students’ experience.

How We Support You

Prime Location – Our modern, open-plan offices are located in the heart of Kingsford, just a 15-minute light rail ride from Central Station. Filled with natural light and vibrant greenery, the space offers a bright and welcoming environment, with great dining options just steps away.

Celebrating Our People – We value our team and celebrate milestones, special occasions, and individual and team achievements through a range of engaging events throughout the year.

Extra Leave – We provide three additional paid leave days over the end-of-year period, so you can truly switch off and recharge.

Room to Grow – As we continue to expand, we’re looking for passionate people to grow with us. We offer opportunities to develop your skills, take on new challenges, and shape your career.

Professional Development – Eligible employees receive a 50% discount on tuition fees at UNSW Sydney. For work-related courses, we may also contribute up to 50% towards further education expenses.

Wellbeing Matters – From heavily discounted gym memberships through Fitness Passport, to up to two “take time for you” wellbeing days, we’re committed to supporting your physical and mental health.

To be considered for this position, please provide the following :

• A CV detailing your qualifications and experience.
• A Cover letter briefly addressing the selection criteria.

Questions?

Closes Thursday 17 July 2025

Social Media Content Officer June 2025.pdf