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Marketing & Communications Manager
Marketing & Communications ManagerSaardé Home • Council of the City of Sydney, New South Wales, Australia
Marketing & Communications Manager

Marketing & Communications Manager

Saardé Home • Council of the City of Sydney, New South Wales, Australia
6 days ago
Job description

Marketing & Communications Manager

Saardé Home is a lifestyle and homewares brand, creating pieces that balance natural materials, comfort, and understated luxury — celebrating thoughtful spaces and modern rituals. Saardé’s core focus is providing a warm and elevated customer experience.

As we grow, our marketing focus is evolving — with a deeper emphasis on community building, digital storytelling, and real‑life connection through events that bring the Saardé world to life. We’re seeking an exceptional Marketing & Communications Manager who will play a key role in shaping how Saardé connects, communicates, and grows.

Reporting to the Co‑Founders (Creative Director & CCO), the Marketing & Communications Manager is responsible for translating Saardé’s creative direction into consistent, community‑driven marketing that builds awareness, engagement, and sales — both online and in‑store. This role balances creativity and commercial strategy, ensuring every campaign, collaboration, and event expresses Saardé’s brand ethos while achieving measurable business results.

Key Responsibilities

  • Bring seasonal stories to life through integrated campaigns across social, email, PR, and events.
  • Lead the marketing calendar, aligning with creative, retail, and e‑commerce teams.
  • Write and edit content that captures Saardé’s tone, warmth, and aesthetic.

Social & Community

  • Nurture and grow our community across Instagram, Pinterest, and emerging channels.
  • Collaborate with our Content Creator to produce beautiful, engaging storytelling.
  • Manage tone, engagement, and digital advertising performance.
  • Email & CRM

  • Plan and write Klaviyo campaigns and automations that feel personal and purposeful.
  • Use data and testing to continually refine storytelling and results.
  • Partnerships

  • Build and manage creative collaborations that reflect Saardé’s values and design sensibility.
  • Oversee gifting, co‑branded activations, and media partnerships.
  • Events & Activations

  • Concept and deliver in‑store experiences, launches, and events that deepen connection.
  • Manage logistics and promotion; ensure every detail reflects Saardé’s world.
  • Analytics & Reporting

  • Track performance across all channels, sharing insights and recommendations monthly.
  • Skills and Experience

  • 3–5 years’ experience in marketing, ideally within lifestyle, fashion, interiors, or design sectors.
  • Strong project management and event coordination skills.
  • Proven experience in community marketing, partnerships, and campaign management.
  • Excellent copywriting and communication abilities.
  • Strong creative judgement with a passion for visual storytelling and brand culture.
  • Proficiency in tools such as Meta Suite, Klaviyo, Google Analytics, and Shopify.
  • A balance of creative intuition and commercial acumen.
  • Senior Level

  • Mid‑Senior level
  • Employment Type

  • Full‑time
  • Job Function

  • Marketing and Sales
  • Retail
  • Location

  • Sydney, New South Wales, Australia
  • #J-18808-Ljbffr

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    Marketing Manager • Council of the City of Sydney, New South Wales, Australia

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