Marketing Specialist - Lead Generation

• EARN $120,000 + Super | Negotiable Based on Experience
• Growing Electrical & Security Business Driving Real Results

About The Company

Our client is a trusted provider of electrical and security services across Greater Sydney and the Illawarra, with over 10 years of industry experience. The company delivers high-quality solutions for residential and commercial clients, including installations, maintenance, renovations, and new construction projects. Known for their reliability, professionalism, and transparent pricing, they offer 24/7 support with a team of licensed electricians committed to efficient, clean, and high-standard workmanship, backed by a lifetime workmanship guarantee.

About The Opportunity

The primary purpose of this position is to generate consistent, high-quality leads and manage the full funnel from ad to conversion.

This is not a general marketing role: it is suited to someone who enjoys testing, optimising and scaling campaigns based on performance.

Some of your responsibilities will include:

• Managing and optimising paid ad campaigns across Meta (Facebook & Instagram) and Google
• Creating and testing high-converting offers
• Building or coordinating landing pages that convert
• Tracking and analysing campaign performance
• Continuously testing creatives, audiences, offers and funnels
• Scaling successful campaigns and improving underperforming ones
• Driving both lead volume and lead quality
• Creating social media content and managing platforms
• Supporting graphic design and video editing

About You

The successful candidate will have:

• 4+ years’ experience in digital or performance marketing
• Proven experience in lead generation (not just brand awareness)
• Strong knowledge of Meta Ads Manager, Google Ads and conversion tracking
• Ability to think commercially and understand what drives conversions
• Experience creating or guiding offers, funnels and landing pages

It would also be desirable if you had:

• Strong copywriting skills for ads and landing pages
• Experience with funnel platforms such as GoHighLevel or ClickFunnels
• CRM and lead tracking experience
• Experience working with service-based businesses (e.g. trades)

What’s in it for You?

• Be Part of a Growing Business With Strong Market Demand
• Work on Campaigns That Directly Impact Revenue & Performance
• Freedom to Test, Optimise & Scale Your Own Ideas
• Opportunity to Grow Into a Senior or Growth-Focused Role
• Dynamic Role Focused on Results, Not Just Marketing Activity
• Work With a Team That Values Performance & Innovation

Apply today and don’t miss out on starting this opportunity as soon as possible!

Personal Details

• First name *
• Last name *
• E-mail *

Digits only or add + for international numbers

• Street *
• Street Cont.
• City, Town or Suburb *
• Postcode or Zipcode *
• Country *
• State, Region or Province *
• LinkedIn URL
• (Please click on your profile and copy the URL from your profile page.)

Questions

Please select your current eligibility to live and work in Australia.

• Visa - Full Work Rights with No Limitations
• Visa - Temporary / Student / Working Holiday
• Not eligible to live and work
• Please confirm which suburb you currently reside in.
• Please confirm you have 4+ years of experience in digital or performance marketing with proven experience in lead generation.
• Please outline any relevant qualifications or courses you have completed that you feel relevant to the role.

Which of the following do you have experience with? (Select all that apply) *

• Managing and optimising paid ad campaigns across Meta (Facebook and Instagram)
• Managing and optimising paid ad campaigns in Google
• Knowledge of platforms such as GoHighLevel or ClickFunnels
• CRM and lead tracking experience
• Experience working with service-based businesses such as trades or local services
• None of the above
• Please explain what motivated you to apply for this position and why you think you would be great for the role!