AI-Driven Digital Marketing & Web Development Specialist

AI-Driven Digital Marketing & Web Development Specialist

ITM is looking for a high‑calibre Full Stack Developer with strong digital marketing capability to take ownership of our eCommerce and digital growth initiatives.

This is not a standard developer role. You will sit at the intersection of development, AI, and performance marketing—building, automating, and scaling systems that directly drive revenue.

The Role

You will work closely with our Technology & Systems Manager and Managing Director to lead and execute a range of new and existing digital projects.

Key responsibilities include:

• Continuing the developing and maintaining existing Shopify‑based eCommerce platforms, which are at the final stages now.
• Implementing and building on existing AI‑driven tools for both development and marketing workflows
• Managing and optimising Meta and Google Ads campaigns
• Creating, overseeing and implementing high‑quality digital content
• Driving SEO, CRO, and overall online performance
• Identifying and implementing new technologies to improve efficiency and growth

This area of the business is already well underway, with high‑level systems and digital assets in place. We now need a dedicated specialist to take full ownership and drive it to the next level.

Required Skill Set

• Strong full stack development capability (front‑end and back‑end)
• Advanced experience with Shopify (customisation, apps, integrations)
• Proven capability in Meta Ads and Google Ads (strategy through to execution)
• Deep understanding of AI tools for coding, automation, and marketing
• Experience building automated workflows and marketing funnels
• Strong commercial awareness—this role is performance‑driven, not just technical

What We’re Looking For

• A self‑driven operator who can take ownership
• Someone who is genuinely across the latest AI and digital trends—not just familiar
• A builder and problem solver who can execute quickly and effectively
• A commercial thinker who understands how digital activity converts to revenue
• High attention to detail and design focused with strength in UI and UX design

About ITM

ITM is a leading Australian importer and distributor of 15 tool brands.

With over 30 years in the market, we are a well‑established business currently undergoing significant digital and operational transformation. We are heavily invested in new systems, AI integration, and eCommerce growth—making this a key role in shaping the next phase of the business.

What’s On Offer

• Attractive salary package based on experience and capability, with bonus incentive for revenue success
• Flexible working arrangements
• Direct access to senior decision‑making and fast execution
• Work on multiple brands, platforms, and high‑impact projects

Important

This role requires a high level of capability and output.

If this brief doesn’t clearly describe your skill set and experience, this position is not suitable.

Important application questions

• Which of the following statements best describes your right to work in Australia?
• How many years’ experience do you have as a Digital Marketing Specialist?
• How many years’ experience do you have in a software development role?