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META PAID ADS COACHSHE-com • Council of the City of Sydney, NSW, Australia
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META PAID ADS COACH

META PAID ADS COACH

SHE-com • Council of the City of Sydney, NSW, Australia
27 days ago
Job description

About The Role

As a Facebook Ads Coach at SHE‑com, you will play a pivotal role in empowering women entrepreneurs to master Facebook advertising. You will guide eCommerce business owners through the process of creating, managing, and scaling their Facebook ad campaigns, ensuring they achieve success and maximise their ROI. This role is ideal for someone passionate about digital marketing, enjoys teaching, and is committed to helping others succeed in their entrepreneurial journey.

Key Responsibilities

  • Provide one‑on‑one coaching sessions to eCommerce business owners, helping them understand the fundamentals and advanced strategies of Facebook (Meta) advertising.
  • Assist clients in developing effective ad strategies tailored to their business goals, including audience segmentation, creative direction, and ad budget allocation.
  • Teach clients how to analyse campaign data and metrics such as CTR, conversion rates, and ROAS to make data‑driven decisions that optimise ad performance.
  • Guide clients through A/B testing, bid adjustments, and creative refresh strategies to ensure continuous improvement of campaign results.
  • Keep abreast of the latest trends in Facebook advertising, new features, and best practices to keep clients competitive.
  • Provide real‑time support, addressing issues with ads, tracking, and platform changes.
  • Conduct group workshops and webinars for SHE‑com members on ad copywriting, targeting strategies, and scaling campaigns.

Benefits

  • Be part of a supportive community dedicated to the success of women in e‑commerce.
  • Remote role – flexibility to balance professional and personal life.
  • Access to a network of experienced coaches and continuous learning opportunities.
  • Career advancement potential within a fast‑growing company.
  • Attending industry events across Australia to expand network and insights.
  • Dynamic work environment that values innovation, collaboration, and speed.
  • Competitive salary with performance‑based incentives.
  • Professional development in sales, e‑commerce, and women’s entrepreneurship.

Qualifications

  • 3+ years of experience managing and optimising Facebook Ads for eCommerce brands.
  • Available to coach 5–10 hours a week, Monday to Friday business hours; ideal for freelancers, mums on maternity leave, or professionals seeking part‑time contract work.
  • Strong aptitude for teaching and simplifying complex advertising concepts for beginners and advanced users alike.
  • Data‑driven mindset with proficiency in Facebook Ads Manager and analytics tools to derive actionable insights.
  • Technical expertise with Facebook Pixel, tracking setup, and custom audience creation.
  • Creative insight to guide clients on engaging ad creatives.
  • Excellent verbal and written communication skills, with the ability to build rapport and offer constructive feedback.
  • Passion for eCommerce, understanding of online business challenges, and a drive to help them grow.

Application

If you are driven by the opportunity to empower female entrepreneurs and have a proven track record in Facebook advertising, we would love to hear from you. Please email your resume and a covering explanation of your suitability and interest in this role to with the subject line “Your new Meta Paid Ads Coach”.

SHE‑com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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META PAID ADS COACH • Council of the City of Sydney, NSW, Australia

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