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Easygo
Marketing Coordinator (Spanish Speaking)Easygo • Melbourne, Victoria, Australia
Marketing Coordinator (Spanish Speaking)

Marketing Coordinator (Spanish Speaking)

Easygo • Melbourne, Victoria, Australia
8 days ago
Job description

Are you ready to get the Easygo Edge

With millions of eyes on us every day were bringing that momentum into LATAM. This role is about growing our Instagram influencer network across the region: sourcing onboarding and building relationships with creators who help shape what our brand looks like locally. Spanish is essential along with a good read on the culture so you can spot whats genuinely going to land with audiences there.

What youll build with us:
Day to day this means managing influencer relationships guiding creators on content that performs and analysing whats driving engagement across LATAM. Negotiating deals and commission structures is part of it too along with staying on top of Instagram trends and whats likely to go viral locally. Instagram partnership experience is a big plus. Were after someone who can pick this up and hit the ground running.

We know that innovation ignites when we build and create together in person. This is a full-time opportunity at our Melbourne office. Youll work right where it all happens surrounded by our fearless crew shipping high-impact work.

Who is Easygo
Were a high-growth high-velocity tech company with millions of eyeballs on us every day. Were building the future of fearless tech.

Were the creators behind some of the most popular brands including Stake KICK and Easygo Games. While they command a fierce global following our crew is employed directly by Easygo and thats where the real fun happens.

Were always looking for people who are hungry humble and move fast. People who are ready toUnify Disrupt and Evolve with us.

With us youll grow faster and go further. Your work has impact. And that gives you an edge you cant get anywhere else.


The impact youll make:

  • Identify source and onboard new LATAM influencers primarily on Instagram to grow our influencer base across Latin America
  • Build strong relationships by providing influencers with ongoing support guidance and tools to optimise their content and drive engagement
  • Handle day to day engagement communication and relationship management with influencers conducting all outreach and correspondence in Spanish
  • Work closely with influencers to ensure content aligns with brand goals and resonates with LATAM audiences and has the potential to go viral
  • Monitor Instagram trends algorithm shifts and content formats relevant to LATAM communities to guide influencer strategies
  • Collaborate with creators to produce witty engaging and shareable content tailored for LATAM Instagram audiences
  • Analyse performance of influencer content spotting patterns in what drives engagement and what doesnt
  • Identify opportunities to scale influencer and affiliate programs across LATAM regions and audiences
  • Keep a pulse on crypto online gaming and affiliate marketing trends on Instagram to ensure competitive advantage
  • Track competitor activity and benchmark affiliate and influencer strategies in the LATAM space

Your track record:

  • Fluent Spanish speaker written and verbal proficiency is essential
  • At least 1 year of proven experience in influencer marketing with a strong focus on Instagram campaigns and creators
  • Demonstrated experience working with LATAM creators influencers or audiences across key markets including Brazil Mexico Argentina Colombia or other Latin American countries
  • Deep understanding of Instagram features algorithms and content formats
  • Proficiency in data analysis with the ability to use tools such as Creator IQ HypeAuditor or similar tools
  • Strong negotiation and relationship management skills to secure mutually beneficial agreements with influencers and affiliates
  • Excellent written and verbal communication skills in English and Spanish for clear engaging communication with influencers affiliates and internal marketing teams
  • Problem solving mindset with the ability to identify issues troubleshoot quickly and propose creative solutions to optimise campaign performance

Bonus points if you also have:

  • Portuguese proficiency (spoken and written) - this is highly desirable given Brazils scale in the LATAM market
  • Experience running campaigns across Meta platforms and familiarity with influencer campaign tools
  • Deep familiarity with LATAM cultural nuances across key markets (e.g. Brazil Mexico Argentina Colombia Chile)
  • Exposure to crypto gaming or betting industries nice to have but not essential


Here are our benefits and perks:

Sharpening your edge

  • The ultimate sandbox. Exciting on-the-job learning opportunities.
  • 1 in 3 of our people level up their roles every year. If you deliver you move.

Competitive pay and bonus scheme

  • Market-synced pay that respects your craft and location.
  • Performance-based bonus recognition based on your impact (up to 20%).
  • Help us build our crew and get paid for it with our high-value referral bonus. Because great people know great people.

Other perks

  • 18 weeks paid parental leave for primary carers
  • Smooth Parental Return: Ease back into work with 12 weeks of transition support including fully paid Fridays off during your first three months back
  • Access to Employee Assistance Program
  • Wednesday massages
  • In-house baristas serve you free coffee fresh juices and smoothies.
  • Daily catered breakfast and regular company-wide events.
  • Snack walls and drink fridges on every floor.
  • Fun modern office spaces. Pool tables table tennis gaming consoles and an F1 simulator.


We play fair. We hire fair.

True to our value of Play fair we always hire fair. Our work and our brands are fuelled by our diverse culture. We hire for talent and grit. But we never discriminate. Your race religion nationality gender identity or expression sexual orientation age marital veteran or disability status wont affect our hiring decision or your trajectory here. Come as you are and get the Easygo edge.


Required Experience:

IC


Employment Type : Full Time
Experience: years
Vacancy: 1

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Marketing Coordinator (Spanish Speaking) • Melbourne, Victoria, Australia

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