Job Description
Location: On-site at our office.
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You'll be part of an outbound pilot we're building into a permanent department. We're looking for a disciplined, process-driven Outbound SDR to book attended, decision-maker meetings for our Head of Sales. This role is focused on structured outbound engagement and follow-up, not closing. The offer is consistent and the process is defined.
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This is a growth role within a fast-paced digital marketing environment where consistency, focus, and execution matter more than hype or personality.
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Key Responsibilities
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- Identify and engage prospects via outbound calls, LinkedIn, email, and sequences \n
- You'll be reaching dealership decision-makers (GM / Dealer Principal / Marketing lead) \n
- Book qualified, decision-maker discovery meetings for the Head of Sales \n
- Follow a strict outreach and follow-up process daily \n
- Maintain accurate CRM records and call notes after every interaction \n
- Handle gatekeepers professionally and persistently \n
- Execute daily activity targets (calls, emails, LinkedIn touches, follow-ups) \n
- Work from target account lists; do light account research when required \n
- Provide clear voice-to-text summaries after calls (successful, blocked, or no answer) \n
- Maintain consistent pipeline hygiene and reporting \n
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Who This Role is For
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This role is structured by design. You'll run a repeatable daily outreach process and be measured on consistency, meeting quality, and CRM accuracy.
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- Highly diligent and reliable \n
- Strong attention to detail \n
- Process-driven and coachable \n
- Excellent communication skills (written and verbal) \n
- Resilient to rejection and comfortable with outbound outreach \n
- Able to stay focused on repetitive tasks without losing quality \n
- Strong time management and self-discipline \n
- Professional and confident on the phone \n
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Requirements
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- Previous experience in SDR, appointment setting, or outbound sales (preferred but not mandatory) \n
- Comfortable making high-volume outbound calls and sending outreach \n
- Experience using CRM systems (HubSpot, Salesforce, Apollo, etc.) is a plus \n
- Ability to follow scripts, frameworks, and internal processes \n
- Strong written English and clear speaking ability \n
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Performance Expectations
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- Meetings booked with qualified dealership decision-makers (GM / Dealer Principal / Marketing lead) \n
- Daily activity consistency (not just bursts of effort) \n
- CRM accuracy and quality of notes \n
- Follow-up discipline and process adherence \n
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What Success Looks Like in This Role (Weekly scorecard)
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- Meetings booked with decision-makers (quality first) \n
- Show rate (attended meetings) \n
- Rejection reasons tracked (wrong contact / not ICP / not ready) \n
- CRM hygiene: every activity logged with outcome + next step \n
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Important Note (Please Read Before Applying)
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This role is structured and repeatable. If you prefer unstructured, fast-changing work, this won't be a fit.
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BONUS (Nice to Have)
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- Experience in B2B outbound sales \n
- Experience targeting dealership decision-makers (GM / Dealer Principal / Head of Marketing) \n
- Familiarity with digital marketing or agency environments \n
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If you would like to have a confidential conversation about the role, you can email sam@blanktheory.com.au. Otherwise, please apply and our team will be in contact.