Business Development Representative

Job Description

New Ops Template - APAC

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Company: Wayflyer

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:receipt: LOGISTICS
\n Fee and Agreement: TBD — confirm with Cristina/Wayflyer (not covered on this call)
\n Role: Business Development Representative (BDR) x2
\n Compensation: $70k base, 70/30 split. Full OTE not confirmed on call — base benchmark recently increased from $65k. Accelerators: 30% extra commission once over 1.2x target
\n Location: Sydney — whole-of-Australia territory, no geographic split
\n WFH policy: Hybrid — 3 days in-office post-ramp, flexible beyond that, mandatory Fridays (team huddle + optional drinks)

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:office: ABOUT THE COMPANY
\n Founder/Business story: Wayflyer provides e-commerce financing and SMB lending to online businesses; the lending team is expected to grow significantly next year. Hiring now driven by Cristina (current BDR manager) relocating to Ireland in 3 weeks, plus expected Senior AE attrition and planned BDR→AE promotions creating a coverage gap
\n Industry: Fintech / e-commerce lending
\n Product: Revenue-based financing and SMB lending products for online/e-commerce businesses
\n Size and functions of local team: Sales team currently all-male (client wants to prioritise strong female candidates initially, open to exceptional candidates regardless). 8-person BDR team, some progressing into AE roles. Currently 2 BDRs per AE (AE shortage) — 1:1 is the intended future ratio

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:clipboard: ABOUT THE ROLE
\n Role description: Full-cycle, self-sourced outbound BDR — daily phone-based prospecting, CRM/market research, and opportunity identification (no fixed/CRM-fed lead lists). Accounts allocated by revenue band, no vertical specialisation currently. Stack: HubSpot, Amplemarket, Orum, Seamless, Sales Navigator. 3-month ramp with 2 months guaranteed commission; targets build from qualified meetings to underwriting passes (current target ~7 passes / ~15 qualified meetings, lower in Nov/Dec)
\n Employee Value Proposition: Clear structured career path — BDR → Senior BDR (~12 months, needs 105% of prior-quarter target) → 6-month AE Readiness Academy (training, live call coaching, mentoring, scoring) → AE. Newer tracks also opening into CS/account management and a broker-channel BDM path. Benefits: 25 days annual leave, Dublin kickoff event, ClassPass, $1,500 annual learning budget, health insurance, social/hard-work-hard-play culture

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:bust_in_silhouette: ABOUT THE CANDIDATE
\n Must haves:

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• 1–2 years' work experience minimum (no fresh grads)
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• Either: phone-based/outbound sales experience from another industry (real estate, insurance, broking) wanting into tech sales — OR 2–3 years' experience with strong commercial acumen and drive, sales background not required
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• Comfortable with fully self-sourced prospecting (not lead-fed)
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• Based in or able to work Sydney, whole-of-AU remit
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Nice to have:

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• Prior CSM/CSA, marketing, finance, or law background transitioning into sales
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• Female candidates (client's stated initial diversity priority — open beyond this for exceptional candidates)
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• Business/entrepreneurship studies background
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Red flags:

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• None explicitly stated on this call — client explicitly wants to avoid repeating the same profile pattern, so treat narrow "typical BDR" sourcing as a soft flag rather than a requirement
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Hiring Process:

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1. Initial screen — Cristina (reporting manager until handover; successor TBC)
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2. Case study — overseas BDR managers
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3. Final interview — Kieran or Brian
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