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Cipher Sports Technology Group
Social Media ManagerCipher Sports Technology Group • Melbourne, VIC, AU
Social Media Manager

Social Media Manager

Cipher Sports Technology Group • Melbourne, VIC, AU
4 days ago
Job description

Job Description

Cipher Sports Technology Group - Fitzroy VIC \n

Cipher is looking for a social media manager to help Dimers, our lead consumer brand, show up across the platforms where sports fans and bettors discover, debate, and react to sports.

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Deep US sports knowledge is non-negotiable. You know the games, storylines, rivalries, and conversations, from the NFL, NBA, and WNBA to baseball, hockey, and college sports.

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This newly created role has a strong foundation to build on: 70,000+ followers, proprietary models, original data, and year-round sports coverage. We need someone who can turn that into a more consistent, influential growth driver.

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Reporting to the Chief Experience Officer and working closely with our US-based team, you'll own how Dimers builds and engages audiences across X, Reddit, YouTube, Facebook, Instagram, LinkedIn, TikTok, and Discord.

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Cipher is a sports technology and media company reaching millions of fans across the US, Australia, and beyond. This full-time, hybrid role is based at our Melbourne HQ in Fitzroy.

What you'll do: \n

    \n
  • Own Dimers' social media strategy, setting direction and giving each channel a clear purpose.
  • \n
  • Create, publish, and engage daily, turning data, predictions, and analysis into sharp, platform-native content and reacting to key sporting moments.
  • \n
  • Use AI to accelerate your workflow while maintaining accuracy, quality, and a distinctive voice.
  • \n
  • Work with editorial, data, product, commercial, and marketing on content ideas, paid social, and Cipher's broader company story.
  • \n
  • Draw on design and production support while handling everyday graphics and edits yourself.
  • \n
  • Track audience growth, engagement, and downstream actions using social media analytics tools, turning insights into improvements.
  • \n

Who you are: \n

    \n
  • You know US sports inside out and understand the audience we're trying to reach.
  • \n
  • You've grown a relevant brand's social audience and know what works across different platforms.
  • \n
  • You're both strategic and hands-on: comfortable setting direction, managing competing priorities across platforms, and delivering content yourself.
  • \n
  • You already use AI to improve efficiency and can demonstrate how it strengthens your work.
  • \n
  • You're a sharp storyteller with strong editorial judgment, a responsible approach to sports betting content, and an understanding of US versus British English.
  • \n
  • You have practical Photoshop or equivalent design skills and basic video editing ability.
  • \n
  • Sports betting experience is a bonus.
  • \n

Why Cipher? \n

We're a small, ambitious team building products we care about at the intersection of sports, entertainment, data, and technology. You'll work directly with decision-makers, move quickly, and have the freedom to shape a new role with an established audience.

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You'll have experienced US-based colleagues, design and production support, flexible working arrangements around key US sporting moments, and a competitive salary based on experience.

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Cipher Sports Technology Group is an equal opportunity employer. We value diversity and welcome applicants from all backgrounds.

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Social Media Manager • Melbourne, VIC, AU

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