Career Opportunities: Digital Experience Lead - Web, Content and Member Journeys (6485) \n
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About the Role
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Reporting to the Digital Marketing & Product Manager, you will lead the planning and delivery of digital content and web experiences that support CPA Australia's Learning Evolution program. Working across member-facing websites, portals, dashboards and learning platforms, you'll partner with UX, marketing, technology and web publishing teams to create seamless digital journeys that improve engagement, conversion and overall user experience.
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Key Responsibilities
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Lead the delivery of web content and digital experiences across CPA Australia's learning and member platforms.
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Plan, create and optimise digital journeys that are user-focused, accessible and easy to navigate.
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Partner with cross-functional teams to translate business requirements into engaging online experiences.
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Manage content priorities, stakeholder expectations and delivery milestones across multiple projects.
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Drive continuous improvement through SEO, metadata, analytics and AI search optimisation.
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Ensure all content aligns with brand, accessibility, governance and publishing standards.
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About You
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Significant experience in digital content, web experience, digital product or marketing technology roles.
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Proven experience delivering content across websites, portals and digital platforms.
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Experience with Sitecore or a comparable enterprise CMS.
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Strong understanding of UX, accessibility, information architecture, SEO and content optimisation.
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Excellent stakeholder management and communication skills.
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Ability to manage competing priorities and deliver outcomes in a complex environment.
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Why We Love Working at CPA Australia
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At CPA Australia, we’re proud of our vibrant, values-led culture. We live by our core values:Create Opportunity ,Pursue Excellence , andAchieve Together —and they shape everything we do.
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Here’s what makes working here special:
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About Us:
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CPA Australia is Australia’s leading professional accounting body and one of the largest in the world. We have more than 175,000 members in over 100 countries and regions . Our core services include education, training, technical support and advocacy. CPA Australia provides thought leadership on local, national and international issues affecting the accounting profession and public interest. We engage with governments, regulators and industries to advocate policies that stimulate sustainable economic growth and have positive business and public outcomes.
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We arevalues-based organisation underpinned by theCPA Australia Way ,which is our commitment to each other and a way of working. It is the foundation of our success, experienced and lived by our people, and felt by members.
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To learn more about CPA Australia and other opportunities, please visit our Careers page at about-cpa-australia/work-with-us/careers
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Digital Experience Lead - Web, Content and Member Journeys • Melbourne, VIC, AU
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