Talent.com
Wesfarmers Health
Marketing LeadWesfarmers Health • Melbourne, AU
Marketing Lead

Marketing Lead

Wesfarmers Health • Melbourne, AU
7 days ago
Job description

Select how often (in days) to receive an alert: Create Alert

At Wesfarmers Health we strive to make health, beauty and wellness experiences simpler, more affordable and easier to access for all Australians.

Our portfolio includes well-known names like Priceline, Australian Pharmaceutical Industries and as well as our MediAesthetics brands - Clear Skincare Clinics and SILK Laser Clinics. In the digital space, we’re proud to have SISU Health and InstantScripts—and most recently, we’ve launched our newest retail beauty stores, atomica.

About us:

What began in 1910 as a small co-operative of just three pharmacies has grown into Wesfarmers Health—a leading Australian organisation in health, beauty, and wellness.

Today, Wesfarmers Health proudly employs over 3,600 team members, all committed to delivering accessible, innovative, and trusted health and beauty services to Australians nationwide, across retail, medi-aesthetics, digital health, and wholesale and supply chain operations.

What you’ll do:

We're looking for a proactive, collaborative and dynamic Marketing Lead to grow and evolve the Pharmacy 4 Less and Instant Scripts Pharmacy Health Hub brands.

Reporting to the Senior Manager - Marketing, you will lead the planning, execution and optimisation of integrated marketing campaigns across Pharmacy 4 Less and ISPHH. Working closely with Merchandise, Operations, Retail Media, Digital and agency partners, you will deliver customer-led campaigns that drive brand awareness, customer engagement and commercial outcomes.

You will play a key role in driving the retail marketing calendar, leading campaign delivery, supporting promotional activity, and driving operational excellence across multiple stakeholder groups. This is an exciting opportunity for an experienced marketer to shape the marketing and growth of our pharmacy brands and enjoys balancing strategic thinking with hands‑on execution.

Key Responsibilities include, but not limited to:

  • Lead the planning and delivery of integrated marketing campaigns across Pharmacy 4 Less and ISPHH, including promotional events, always‑on activity and tactical campaigns
  • Own the marketing calendar and partner with Merchandise and key stakeholders to align marketing activity with commercial priorities and store execution
  • Drive end‑to‑end campaign execution, coordinating agency partners and cross‑functional teams to deliver customer‑led marketing initiatives
  • Monitor campaign performance, preparing reporting, insights and post‑implementation reviews to support decision‑making and continuous improvement
  • Manage budgets, purchase orders and marketing spend visibility, ensuring strong financial governance and operational excellence
  • Champion process improvements, stakeholder alignment and best‑practice ways of working while ensuring compliance with legal, regulatory and brand governance requirements
  • Support business growth through the execution of brand strategy, eCommerce and loyalty initiatives, innovation projects and integrated online and offline customer experience

What you’ll bring:

  • Proven experience in a marketing role within retail, FMCG or a similarly fast‑paced, customer‑focused environment
  • Demonstrated success delivering integrated, multi‑channel marketing campaigns from planning through to execution and optimisation
  • Strong commercial acumen with a deep understanding of retail, promotional levers and consumer behaviour
  • Experience analysing campaign performance and using data‑driven insights to improve outcomes and inform future activity
  • Exceptional project management skills, with the ability to manage multiple competing priorities and stakeholders simultaneously
  • Skilled in data‑driven marketing, performance analysis and continuous improvement
  • Proficient in Microsoft Office suite and experienced using workflow systems (e.g. Monday.com, Copilot, Coupa)
  • Degree qualifications in Marketing, Business or a related discipline preferred

If you’re a passionate marketer who enjoys making an impact, collaborating with diverse teams and

bringing engaging customer experiences to life, we’d love to hear from you!

Why us?

  • Access to employee benefits across Wesfarmers including team member discounts at Bunnings, Kmart, Target, Officeworks, OnePass, Priceline, atomica,Clear Skincare Clinics and Instant Scripts
  • Ongoing professional development and career opportunities across the Wesfarmers Health Division and the broader Wesfarmers Group
  • Novated leasing options
  • Access to our Employee Assistance Program (EAP) - available to all team members and their immediate family members, 24/7, 365 days a year
  • Beautiful outdoor terrace for work and recreation
  • Food, coffee and health & wellbeing facilities onsite including a landlord operated gym
  • Dedicated end of trip facilities (cycle racks, showers, lockers)

Aboriginal and Torres Strait Islander Applicants

Wesfarmers Health aims to become an employer of choice for First Nations Australians, through investments that attract, empower and retain First Nations team members within our stores, distribution centres, clinics and corporate offices.

As part of the Wesfarmers group, we provide authentic support through a diverse range of programs and initiatives, designed to empower you on your journey towards personal achievement and professional advancement.

Copyright 2026 Australian Pharmaceutical Industries Pty. Ltd. ABN 57 000 004 320

#J-18808-Ljbffr

Create a job alert for this search

Marketing Lead • Melbourne, AU

Similar jobs

B2B SaaS Digital Marketing Lead | HubSpot & AI

Talent Forge AustraliaMelbourne, AU

A leading technology firm in Melbourne is seeking a Digital Marketing Executive to drive impactful digital campaigns.You'll manage lead generation, optimise the website, and create engaging content... Show more

 • Promoted

Senior Marketing Leader, Home Health Growth

Australian UnityMelbourne, AU

A leading healthcare firm in Melbourne seeks a Senior Marketing Manager to develop and drive integrated marketing strategies for Home Health.The role emphasizes customer acquisition and retention.I... Show more

 • Promoted

Growth Analytics Leader | AI-Driven Marketing Insights

MCG TalentMelbourne, AU

A global financial services firm is seeking a Head of Growth Analytics in Melbourne.This pivotal role involves executing the marketing analytics strategy, leading a high-performing team, and collab... Show more

 • Promoted

Ecommerce Growth Marketing Lead | Hybrid Role

AgeMateWilliamstown, AU

A health and wellness company based in Cremorne, VIC seeks a marketing manager to spearhead brand initiatives.The role involves managing a dynamic marketing team while ensuring brand identity and p... Show more

 • Promoted

Senior In-House Growth Marketing Lead — Real Estate

Creative NativesMelbourne, AU

A high-growth property company in Melbourne is seeking a Senior Performance Marketing Manager to lead the in-house digital acquisition strategy.In this hands-on role, you will manage performance ma... Show more

 • Promoted

Marketing Lead – Growing Hospitality Company – Melbourne

INAC HospitalityMelbourne, VIC, AU

Are you ready to take ownership of a growing brand and see your ideas come to life?.We’re partnering with an exciting and rapidly expanding family entertainment business that’s redefining what a da... Show more

Senior AI‑Driven Growth Lead — Cross‑Channel Marketing

Overdose.Melbourne, AU

Senior Digital Marketing Manager for a 12-month fixed-term contract in Melbourne or Sydney.In this role, you will develop cross-channel marketing strategies, guide client relationships, and mentor ... Show more

 • Promoted

Senior Product Marketing Leader — GTM & Positioning

CadmusMelbourne, AU

Cadmus is seeking a seasoned Product Marketing leader in Melbourne, Australia, to take ownership of positioning, messaging, and go-to-market strategies.This is a foundational role aiming to shape h... Show more

 • Promoted

Tech Lead

Angle Finance groupMelbourne, AU

Tech LeadApplyremote type: Onsitelocations: Melbournetime type: Full timeposted on: Posted Todaytime left to apply: End Date: June 19, 2026 (23 days left to apply)job requisition id: JR... Show more

 • Promoted

Campaign Lead - Premium

SportsbetMelbourne, AU

Be among the first 25 applicants.Sportsbet isa leading Australian e-commerce business in the online wagering sector, bringing excitement to over 2 million Aussies.We do this by living our values to... Show more

 • Promoted

AI-Driven Growth Marketing Lead

Lyrebird HealthMelbourne, AU

Lyrebird Health in Melbourne is seeking a Growth Marketing Lead to drive the growth and acquisition of new users.You will be responsible for managing marketing budgets, optimizing campaigns across ... Show more

 • Promoted

Senior Performance Marketing Lead - Remote

Aperitif AgencyMelbourne, AU
Remote

Aperitif Agency is looking for a Performance Marketing Manager in Melbourne, Australia.In this role, you'll manage performance marketing clients, strategize on campaigns, and optimize client ROI.Th... Show more

 • Promoted

Senior Growth Marketing Automation Lead

EightcapMelbourne, AU

A financial services company is seeking a Senior Marketing Automation Specialist to design and optimize customer lifecycle programs using tools like Salesforce and Iterable.The ideal candidate will... Show more

 • Promoted

Forward-Looking Marketing Data & Insight Lead

AugustMelbourne, AU

A forward-thinking agency in Melbourne is looking for an analytical professional to enhance promotional campaigns through research and insights.This role focuses on understanding audiences, behavio... Show more

 • Promoted

CRM & Loyalty Lead — Personalization & Growth

hireQMelbourne, AU

A leading Australian footwear company is seeking a CRM & Loyalty Executive to enhance customer engagement and sales conversion.This role involves driving CRM activities, collaborating with teams, a... Show more

 • Promoted

Marketing Lead (In-House)

United Co.Melbourne, AU

We offer flexible office spaces, coworking, virtual offices, meeting rooms and corporate venue hire to the local business community.Marketing Lead (Marketing Specialist).This is a full-time, on-sit... Show more

 • Promoted

Senior Digital Marketing Lead: Growth & Automation

Method Recruitment GroupMelbourne, AU

A leading recruitment agency is seeking a Senior Digital Marketing Manager to drive strategic growth in Melbourne.This role focuses on digital transformation, leading practices across SEO, SEM, and... Show more

 • Promoted

Hybrid Fashion Marketing Leader Driving Brand Growth

David Jones Ltd.Melbourne, AU

David Jones in Melbourne is seeking a high-performing Marketing Manager to lead end-to-end strategy, planning and execution of marketing and retail media initiatives for the Fashion category.Report... Show more

 • Promoted

Senior Marketing Leader: Premium Gifting, US & AU Growth

Who in the Zoo RecruitmentMelbourne, AU

A leading gifting brand based in Australia is seeking a Senior Marketing Manager to drive brand and growth strategy across Australia and the United States.This role requires a seasoned marketer wit... Show more

 • Promoted

Marketing Operations Lead: Martech, Automation & Analytics

Medical Indemnity Protection Society Ltd (MIPS)Melbourne, AU

A leading healthcare protection organization is seeking a Marketing Operations Manager in Melbourne.This mid-senior level role requires a strategist with strong digital marketing expertise and lead... Show more