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AustralianSuper
Marketing Manager - Engagement & RetentionAustralianSuper • Melbourne, VIC, AU
Marketing Manager - Engagement & Retention

Marketing Manager - Engagement & Retention

AustralianSuper • Melbourne, VIC, AU
4 days ago
Job description

Job Description

Job Description

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At AustralianSuper, we truly care about our colleagues. We know work and life are intertwined. That's why we support the diverse needs of everyone and have policies that enable us all to thrive and be truly flexible. We ensure diversity is celebrated for the opportunity it provides us all to learn and grow and deliver better outcomes for members.

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Your new role

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This is an exciting opportunity to lead a talented team of six marketers and play a pivotal role in shaping how AustralianSuper supports members make the most of their super. You'll influence a broad range of member initiatives, drive innovation and help deliver meaningful outcomes at scale.

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Combining strategic thinking, data-led decision making and exceptional people leadership, you'll deliver impactful lifecycle marketing, communications, guidance and education programs that help members get more from their super. You'll identify opportunities to strengthen multi-channel engagement, improve retention and create simple, personalised experiences that make a real difference to members' financial futures.

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Key Duties Include But Are Not Limited To

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  • Lead, coach and develop a team of six Engagement Marketing specialists, creating an environment of empowerment, accountability and continuous improvement.
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  • Take a hands-on role in designing, delivering and montioringmulti-channel member engagement campaigns, education and communications initiatives.
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  • Identify opportunities to improve member retention, engagement, transactions and positive actions.
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  • Understand the member needs and consider the full experience, championing best practice creative development and design.
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  • Provide clear project updates and contribute to member engagement planning, prioritisation and results reporting.
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  • Collaborate across departments to align messaging, prioritise channels and deliver consistent member experiences.
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What You'll Need

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  • Proven experience in marketing or communications, ideally within superannuation or financial services.
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  • Demonstrated people leadership experience, including coaching, development and performance management.
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  • Tertiary qualification in Marketing, Communications or similar.
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  • Extensive experience developing and project managing end-to-end communications across multiple channels and audiences.
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  • Retention campaign management experience across owned and paid channels.
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  • Strong strategic, creative, analytical and planning capabilities.
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  • Demonstrated stakeholder management and relationship-building skills.
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Life at AustralianSuper

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AustralianSuper is committed to colleague development, and we support our people with ongoing learning, coaching and training, as well as career opportunities across our expanding global organisation. We offer generous leave entitlements and promote a blended working environment in which all roles can flex, and we're happy to discuss what this looks like for you.

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We are committed to supporting our diverse workforce in a way that is inclusive and embraces diversity in all its forms. If you require any reasonable adjustments to the recruitment process or the role, please let our recruitment team know.

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Australian or New Zealand citizenship or Australian permanent residency status is required.

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Marketing Manager - Engagement & Retention • Melbourne, VIC, AU

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