Planning & Trading Executive

Delivering Smarter, Faster, Accountable Media We exist to grow our clients businesses through Smarter, Faster, Accountable media services.

Smarter: We use our clients’ data to drive growth.

Faster: We have media, data and creative production under one roof to deliver an agile advantage.

Accountable: We demand that we are accountable to our clients’ business growth.

Born as a specialist performance media agency, we apply a performance mindset to a full range of integrated marketing solutions, from media to creative, data and technology. Our mission is to grow our clients’ revenue through regression-based media planning complemented with human insight to help determine the optimal balance between brand and performance media

ROLE PURPOSE

The purpose of the Planning & Trading Executive role is to support the planning, implementation and delivery of media campaigns, ensuring activity is executed accurately, efficiently and aligned to client objectives.

The Planning & Trading Executive is responsible for supporting campaign activation, media buying, financial administration, reporting and stakeholder management, while developing a strong understanding of the Australian media landscape.

The role works closely with Managers and the broader Planning & Trading team to deliver high-quality campaign outcomes and build strong relationships with media partners, clients and internal stakeholders.

YOUR ORGANISATIONAL RELATIONSHIPS

INTERNAL:

• Reports to: Planning & Trading Manager and Director
• Key contacts: Planning & Trading team and broader agency teams, including Performance & Programmatic

EXTERNAL:

• Key Client contacts
• Media vendors and publishers
• Service providers/suppliers
• Industry partners

YOUR KEY RESPONSIBILITIES

IMPLEMENTATION PLANNING & TRADING

• Support the planning, management and execution of media campaigns across all relevant channels.
• Assist with day-to-day media trading and campaign delivery across the client portfolio.
• Support television buying, weekly tracking and reporting across reach, frequency, TARP, CPM and budget delivery.
• Assist with briefing media owners and publishers and managing campaign requirements.
• Monitor campaign delivery and proactively highlight issues, media developments and opportunities to the Manager.
• Ensure campaign activity is delivered in line with client objectives, investment strategies and agreed parameters.
• Assist with pre-, mid- and post-campaign reporting for clients.
• Support competitive market reporting and provide relevant insights to the broader team.
• Assist Managers with analysing media responses and developing cost-effective media recommendations.
• Maintain accurate financials, budget control, invoicing and campaign documentation.
• Complete buy documentation and maintain accurate trading records.
• Support new business pitches and ad hoc projects as required.

RELATIONSHIP BUILDING

• Build positive relationships with clients, media partners and internal stakeholders.
• Collaborate with Planning, Activation, Digital and Client teams to ensure campaigns are delivered effectively.
• Communicate with media owners and publishers regarding bookings, campaign changes and delivery requirements.
• Develop relationships with junior client contacts and media partners.

QUALITY CONTROL

• Ensure all assigned tasks are completed accurately and within required deadlines.
• Maintain a high level of attention to detail across campaign implementation, financials and reporting.
• Ensure campaign documentation and systems are kept accurate and up to date.
• Take pride in all work delivered and maintain a high standard of presentation and professionalism.

QUALIFICATIONS

SKILLS & EXPERIENCE

• Minimum 12–18 months' experience within a media agency or related environment.
• Preferably a university degree or higher education qualification.
• Developing understanding of the Australian media landscape.
• Developing media buying and negotiation skills.
• Understanding of offline media channels, with digital media experience advantageous.
• Strong attention to detail and accuracy.
• Ability to manage multiple tasks, deadlines and campaigns simultaneously.
• Strong written and verbal communication skills.
• Proficiency across Microsoft Office applications, particularly Excel and PowerPoint.

Experience using the following industry platforms and tools:

• BMD
• eTAM
• Roy Morgan
• EMMA
• eRAM
• Nielsen Digital / Answers
• Sizmek and/or DCM
• MOVE
• AQX Fusion

BEHAVIOURS

• Builds positive relationships with clients, media partners and internal stakeholders.
• Demonstrates strong attention to detail and accuracy.
• Shows initiative and a willingness to learn and develop media knowledge.
• Strong organisational and time management skills.
• Demonstrates a proactive and solutions-focused approach.
• Communicates confidently and professionally.
• Takes ownership and accountability for delivering high-quality work.
• Works collaboratively within a team environment.
• Demonstrates curiosity and an interest in the Australian media landscape and evolving industry trends.

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