PERFORMANCE MARKETING MANAGER | BEAUTY UNICORN BRAND ON THE RISE!
Beauty Ecommerce | Global Growth | Meta + Google + TikTok
We’re looking for an experienced Performance Marketing Manager who wants to own paid acquisition, make data-driven decisions and directly influence the growth of a fast-scaling beauty e-commerce brand.
You’ll take ownership of performance marketing across Meta, Google and TikTok, driving customer acquisition, revenue growth and profitability across Australia, the US and UK.
Working closely with the Head of Digital & Ecommerce, you’ll be responsible for scaling campaigns, optimising performance and identifying new opportunities to grow the business.
THE OPPORTUNITY
You will:
Develop and execute the paid media strategy across Meta, Google and TikTok
Plan, launch, scale and optimise campaigns against customer acquisition, revenue and profitability targets
Manage significant advertising budgets, forecasting and budget allocation to maximise ROAS, MER and marketing efficiency
Build and optimise campaign structures, audiences, bidding strategies, creatives and landing pages
Manage full-funnel acquisition strategies across prospecting, remarketing and conversion campaigns
Analyse campaign performance and provide regular insights, reporting and recommendations
Use data to identify growth opportunities and continuously improve campaign performance
Partner with the Head of Digital and Social team to identify winning creative formats and brief high-performing assets
Stay ahead of platform updates, trends and new advertising opportunities
WHY THIS ROLE?
This is an opportunity to take ownership of a high-growth channel and have a direct impact on the next stage of an ambitious global beauty brand.
If you’re a performance marketer who thrives on data, creativity and commercial results, we’d love to hear from you. Email **************************
*Only suitable candidates will be contacted in relation to their application.
Hiring Consultant: Shellie Flude
Job Code: *******
Please note that only those applicants who fit the brief will be contacted in relation to their application.