Freelance Digital Graphic Designer - Luxury Fragrance - Goldfield & Banks
Job Description
Freelance Digital Graphic Designer About Goldfield & Banks \n
Goldfield & Banks Australia is Australia’s first luxury fragrance house, blending locally sourced botanicals with refined French perfumery craftsmanship. Known for its distinctive olfactory signature and sophisticated design, the brand celebrates the diversity and beauty of the Australian landscape.
The Role \n
We’re looking for a Freelance Digital Graphic Designer to work closely with our team across our ongoing creative and e-commerce needs.
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This is a hands‑on role for a designer with a strong eye for luxury, a deep understanding of digital and e‑commerce, and the ability to translate a brand identity across website, email, social and campaign creative.
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You’ll work closely with our e-commerce and marketing team to create and adapt creative across our digital channels, including:
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- Shopify website design and creative, including homepages, PDPs, PLPs and campaign landing pages \n
- New website features, page types and digital experiences \n
- EDM design and build in Klaviyo, including campaigns and flows \n
- Social media and campaign creative for Instagram and TikTok \n
- Short‑form video editing for Reels and Stories \n
- Creative assets for product launches, campaigns and collections \n
- Digital advertising and performance creative \n
- Image editing, retouching and asset preparation \n
- Resizing and adapting creative across different platforms and formats \n
- Translating creative concepts into polished, on‑brand digital executions \n
- Supporting CRO and A/B testing through design variations and creative optimisation \n
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The work will span both ongoing weekly creative needs and larger campaigns, launches and projects .
What We’re Looking For \n
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- Strong experience as a Graphic Designer within e-commerce, DTC, beauty, fashion, lifestyle or luxury \n
- A strong portfolio demonstrating digital, e-commerce, social and brand design \n
- Proven experience designing for Shopify, including PDPs, PLPs, homepages and landing pages \n
- Advanced experience with Klaviyo and email design \n
- Advanced proficiency in Figma and Adobe Creative Suite \n
- Confident short‑form video editing skills for social media \n
- Strong understanding of typography, layout, visual hierarchy and UX/UI \n
- An analytical mindset and understanding of how design can support e‑commerce performance \n
- Ability to work within an established luxury brand identity \n
- Strong attention to detail and a high standard of execution \n
- Ability to take a brief, work independently and bring structure to ambiguous projects \n
- Comfortable managing multiple briefs and deadlines \n
- Open to feedback and able to quickly iterate and adapt creative \n
- Good awareness of digital, social and e‑commerce trends, with strong judgement around what is right for the brand \n
The Opportunity \n
We’re looking for a freelancer who can become a trusted creative extension of our team.
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There will be consistent ongoing work across weekly e‑commerce and marketing activity, alongside larger campaigns, product launches and website projects. The role offers variety, autonomy and the opportunity to work closely with a growing global luxury fragrance brand.
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We’re open to working with the right person on a flexible freelance basis , depending on availability and project requirements.
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