Looking for
Social Media and Marketing Virtual Assistant
Role Overview
We are seeking a part-time Virtual Assistant with a strong background in social media management to support the launch and growth of a purpose-driven consumer product brand in Australia, the UK, and New Zealand (with future global expansion). This role will focus on content creation, short‑form video editing, posting and scheduling, audience engagement, and light research to support influencer and content creator discovery. The VA will work closely with the founder and family‑run team, following clear brand guidelines and supplied raw content.
Scope of Work
Content Creation & Editing (Primary Focus)
- Create branded social media content using supplied raw footage, images, and assets
- Edit short‑form videos (Reels, Shorts, Stories) from provided videos
- Design static graphics where needed, aligned with brand colours, fonts, and tone
- Ensure consistency with brand voice and visual identity
Posting, Scheduling & Platform Management
Schedule and post content primarily on InstagramSupport expansion to Facebook and Meta platforms as requiredCoordinate content uploads for Shopify website where applicableMaintain a consistent posting cadenceCommunity Engagement
Engage with followers through likes, comments, and basic interactionsSupport brand visibility and community trust through thoughtful engagementResearch & Support Tasks (As Needed)
Research and identify potential content creators and professionals (e.g. occupational therapists, epilepsy or mental‑health‑aligned practitioners) based on defined criteriaUse ethical, reasonable research methods and tools (manual or AI‑assisted)No direct outreach required unless agreed laterOrganisation & Asset Management
Organise content, folders, and assets (e.g. within Canva)Help streamline workflows and improve content organisationTools & Platforms
Canva (primary design tool)CapCut (short‑form video editing)Descript (AI‑assisted video editing and clipping)Instagram (primary platform)Meta / Facebook (secondary, growing use)Shopify (content coordination only)Optional / Exploratory : AI research tools for creator discoveryQualifications & Experience
Proven experience in social media management and content creationHighly experienced in marketing and content strategiesStrong understanding of short‑form video content and trendsAbility to work from brand guidelines and follow creative directionOrganised, reliable, and respectful of realistic workloadsExperience working with purpose‑led, wellness, health, or lifestyle brands is a plusComfortable working with a founder‑led business and small teamShifts & Hours
Starting with a minimum of 10 hours per week to start; flexible schedule
Occasional overlap for meetings or coordination when neededTarget Start Date : Not urgent
Hiring is not urgent; quality fit is prioritised over speed#J-18808-Ljbffr