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Lifecycle Marketing Manager

Lifecycle Marketing Manager

Alinta EnergyPerth, Western Australia, Australia
12 hours ago
Job description

Lifecycle Marketing Manager

Alinta Energy, one of Australia’s largest energy retailers, generators and developers, is investing in large‑scale renewable and storage projects.

What You’ll Do

  • Develop and execute customer lifecycle strategies to drive growth, engagement, and retention.
  • Deliver personalised, data‑driven communications using segmentation and actionable insights.
  • Manage and optimise campaigns, applying a test‑and‑learn approach and reporting on.
  • Work closely with internal and external stakeholders to ensure seamless customer experiences and strong ROI.
  • Ensure all communications meet compliance and industry standards in a highly regulated environment.

Your Experience

  • 5+ years’ experience in lifecycle marketing with a strong record of driving growth and retention.
  • Expertise in campaign management across multiple channels with strong analytical and segmentation skills.
  • Comfortable working autonomously in a fast‑paced, lean environment and adapting to change.
  • Proven ability to collaborate with analysts and cross‑functional teams to build and optimise customer journeys.
  • Excellent communication and stakeholder management skills with the confidence to challenge and influence.
  • Benefits

  • Hybrid work model with flexible working.
  • Energy discounts and a paid volunteer day each year.
  • Employee Assistance Program (EAP), fully stocked kitchens and more.
  • Diversity & Inclusion

    Alinta Energy is an equal opportunity employer. We encourage applications from any qualified person, including First Nations Australians, members of the LGBTQIA+ community, people of all ages and people living with a disability.

    Application Details

    Closing date : 21 / 11 / 2025

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