- Understand the commercial levers that can be moved to impact the financial performance of their stores
- Plan and organize personal sales strategies to maximise ROI for the territory
- Work closely with customers to identify current and future requirements and proposing suitable solutions to grow the revenue of their business
- Identifying, present and secure new / core range offerings that will increase the store revenue suitable to the store demographics
- Possess strong ability to prospect, negotiate, and close sales
- Plan store visits around, sales opportunities, actioning new product lines, catalogue and promotional activity
- Manage a close knowledge of competitor activities / capabilities and take prompt action regarding any potential threats and opportunities
Managing customer relationships
- Conduct regular customer reviews, by developing and implementing business development plans
- Ensure customer information on our CRM is updated with current and relevant information
- Establish and maintain long-term customer relationships by understanding the customer’s requirements, buying criteria and decision-making process, to ensure key decision makers are engaged and responsive to requests / suggestions on growth opportunities
- Attend customer functions, promotional and marketing activities
- Ensure customer issues are dealt with efficiently by coordinating the necessary support required to ensure customer satisfaction
Promotion
- Promote products / services through attending conventions, trade shows, VIP nights etc.
- Ensure effective / prompt communication is shared with customers on all promotional activity
- Maximise key promotional events through off shelf displays in prominent locations in-store
Product
- Strong product knowledge and presentation skills
- Impart product knowledge, key features & benefits on core / NPD lines via external Marketing Launch Documentation
- Demonstrates products to customers and assists them in selecting those best suited to their needs with a focus on adhering to and growing core range product representative
- Ensure all products including NPD are professionally displayed / correctly priced on shelf
- Monitoring and reviewing warranties, returns and service issues
- Conduct regular training sessions with store staff on selected products
KPI’s
- Exceeding financial & non-financial key performance indictors (KPI’s)
Teams
- The effective use of Salesforce, One Drive, Microsoft Teams & all reporting tools
- The ability to present / provide key reporting lines with written and oral feedback on their customer / territory progress
- Effective management of expenses
- Attend internal meetings / training days
- The effective compliance with all legislative, regulatory and financial requirements
- Understands WHS Policy and acts to promote a safety culture
- The ability to form part of a highly motivated and successful team
- Availability & willingness to work some weekends & evenings to attend special events during peak selling periods
- Possess a positive attitude and the ability to manage their territory effectively
- KEY RELATIONSHIPS :
- Personnel
- Purpose and frequency
National Sales Operations Manager
Regularly – to keep abreast of state and regional activity
Customer
Daily – to build and maintain customer relationships, to identify & build sales opportunities
National Account Manager
Regularly – to keep abreast of store and competitor activity
Warehouse
Regularly – for customer orders, delivery and product issues
Finance Department
Regularly – for invoicing, pricing, payment matters
Customer Service Department
Regularly – to follow up retailer enquires, spare parts, orders, staff orders
Marketing Department
Regularly – for retailer promotions, NPD, merchandising pos, activation, marketing intel
J-18808-Ljbffr