About the role
Position Objectives :
- To oversee all stages of PETA campaigns, from brainstorming to execution, including by organising actions and managing communications with stakeholders and activists
- To generate media coverage for these campaigns and other PETA activities
Term of Employment : Full-time
Reports to :
Senior Communications and Partnerships Manager
LocationRemote, ideally based in Melbourne or Sydney
Primary Responsibilities and Duties :
Develop and execute strategies and tactics to ensure the success of PETA's campaigns - including by identifying key priorities, creating campaign timelines and agendas, carrying out research, and analysing relevant links, key players, company histories, and policiesWork with all PETA departments to ensure campaign plans are effectively executed, maximising their public exposure and success, including by liaising with internal departments to oversee the timely production of campaign materials (such as posters, banners, literature, and other outreach materials) as neededWork with the senior communications and partnerships manager to brainstorm media-worthy activities that advance PETA's campaign goals via channels including traditional media, advertising media, social media, and experiential events (e.g. demonstrations and exhibitions)Stay informed about current events with an eye towards proactively inserting animal issues into the conversationLiaise with studios, photographers, videographers, and related crew members to manage celebrity campaign shootsManage and oversee special events, demonstrations, and photo callsRecruit and communicate with activists around Australia, with the aim of building relationships and a network database and enlisting the assistance of allies to help advance campaign goalsResearch and identify appropriate media outlets as well as specific journalists to secure coverage of PETA's exposés and scientific, legal, corporate, celebrity, and other animal protection campaignsAct as a spokesperson in media interviews, representing the organisation as neededRespond to media queriesTravel when necessary to help with demonstrations and other eventsPerform any other duties assigned by the supervisorQualifications :
Prior experience in a similar or relevant roleThorough commitment to and knowledge of animal rights issues and campaignsExcellent written and verbal communication skillsProactive and self-motivated, with the proven ability to work both independently and as part of a teamDemonstrated ability to communicate effectively with a wide variety of peopleProven excellent organisational skills and attention to detailAbility to take initiative and follow throughProven ability to work well under pressure and meet deadlinesAdherence to a vegan lifestyleCommitment to the objectives of the organisation and the ability to advocate for our positions on issues professionallyPBA3
Profession : #Marketing_Media_and_Communications
Sector : #Animals