NSW State Government opportunity!
- Contract position
- We are looking for a Media Officer to join our State Government client!
- Are you a communications professional who loves all things media? This role could be for you!
- 3 month contract with view to extend
- Rozelle - Mon-Fri varying shift start times from 7am to 11am
- Up to $61 per hour
- Primary purpose of the role
Develop, deliver and manage a range of media related activities, including responses to media enquiries, attending incidents, preparation of media releases, ministerial announcements, media campaigns and media issues management. This role will have occasional liaison with Ministerial Offices to deliver effective and relevant media services in a manner that reflects organisational priorities and upholds and promotes the reputation of NSW Ambulance.
Key accountabilitiesDevelop and draft responses to media enquiries and issues to provide timely and appropriate responses in a way that mitigates risk and promotes the reputation of NSW Ambulance and its service delivery.Draft a range of media materials for stakeholders and corporate spokespersons, including media briefings, executive media briefings, media statements and media releases.Assist in the implementation and cordination of media conferences, launches, campaigns, incident communications and other media projects to support NSW Ambulance policy and operational priorities and to communicate key messages relating to initiatives, service delivery and proactive news stories.Capacity to develop compelling media content and a sound working knowledge of all regional and metropolitan Sydney media platforms including the ability to manage Instagram, twitter and Facebook in order to build a following and manage breaking news during large incidents.Monitor arising and emerging issues. Formulate and implement responses to media enquiries ensuring only the release of suitable and approved information.Use multi-media resources when appropriate to maximise opportunities to assist in managing the reputation of the organisation, increase public confidence in paramedics and the Commissioner and promote the good work of all staff across the organisation.Provide specialist advice to NSW Ambulance Paramedics and support them in implementing media strategies to assist with the management of responses to issues under media focus.Develop and maintain relationships with a wide range of media organisations and foster positive relationships with journalists covering NSW Ambulance issues and daily reactive matters.Key challengesThe Media Officer will work across multiple tasks and deadlines at any time while maintaining focus on delivering accurate, correct and positive messages and being responsive to the need to change priorities at short notice taking into account the sensitivity, confidentiality, legislative, operational and political implications of each issue. The post holder must be able to determine the suitability of releasing operational information to the media by liaising with senior personnel as well as paramedics in the field, whilst balancing the corporate and operational needs of NSW Ambulance and the needs of external media organisations. All actions of the position holder must maintain the professionalism of the Media and Communications unit and NSW Ambulance.