Marketing Manager

Hyde Perth is preparing to make its grand debut – bringing the signature Hyde energy to the vibrant heart of Western Australia. This bold and stylish new opening will embody the spirit of the Hyde brand : luxurious yet laidback, sophisticated with a festival soul.

Hyde is embracing an evolved brand identity that is all about a festival vibe with music at its core. Hyde perfectly balances an elevated bohemian-chic aesthetic with a youthful, laidback ambience. The spaces are defined by vibrant colors and are designed to encourage serendipitous connections and new discoveries around every corner. Hyde is all about the freedom and personal discovery that comes with great music, time with friends and connecting with something bigger

Job Description

As the Marketing Manager at Hyde Perth, you’ll be the brand storyteller and creative engine behind one of the city’s most exciting lifestyle destinations. You’ll shape and execute a bold marketing strategy that drives awareness, engagement, and loyalty—while capturing the unique spirit of Hyde in everything we do.

This role calls for someone equal parts strategic and creative—someone who lives and breathes branding, loves connecting with audiences in fresh and unexpected ways, and thrives on collaboration and innovation.

Main Functions

• Lead the development and execution of Hyde Perth’s marketing strategy, aligned with commercial and brand goals.
• Drive brand visibility and engagement across owned, earned, and paid channels—including digital, social, PR, and partnerships.
• Collaborate with the Sales, Revenue, and Operations teams to support occupancy and F&B targets through integrated campaigns.
• Build strong relationships with media, influencers, local creatives, and cultural partners to position Hyde as a must-visit destination.
• Oversee content creation across platforms, ensuring brand consistency and creative impact in every touchpoint.
• Manage Hyde Perth’s digital presence, including website, social media, SEO / SEM, and email marketing.
• Create and manage the annual marketing budget, tracking performance and ROI on all activities.
• Identify trends, consumer insights, and market opportunities to keep Hyde ahead of the curve.
• Represent the brand at key local events, activations, and networking opportunities—building community and buzz.
• Ensure all marketing practices align with brand standards and compliance regulations.

Qualifications

ABOUT YOU

Additional Information

WHAT IS IN IT FOR YOU

Hyde is an equal opportunity employer. We endeavor to select, place, train, and promote the best qualified individuals based upon job-related factors such as ability, work quality, suitability, experience, and potential.

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