Digital Manager
AllkindsCity of Melbourne, VIC, Australia14 days ago
Job descriptionMinimum 5 years’ experience operating an e‑commerce business and digital marketing channels. A relevant tertiary qualification or equivalent in Marketing, Digital, Business or a related field. Must hold a valid Working With Children Check. Solid knowledge of e‑commerce platforms, order management systems and retail technology. Strong commercial acumen with an understanding of retail dynamics and customer behaviour. Strong leadership skills with the ability to inspire, collaborate and develop teams. Balance of strategic thinking and hands‑on execution across all digital channels. Excellent stakeholder management and communication skills. Highly analytical, detail‑oriented, resourceful and entrepreneurial mindset. Resilient, adaptable and composed in fast‑paced, high‑pressure environments. Customer‑centric approach with a deep understanding of digital customer journeys. Up to 40% off the Allkinds product range. Generous discounts across all Brandbank Group brands. Career development support. Employee referral programme. Health and wellness initiatives with employee assistance programme. Brandbank Day – an extra day of leave. Bring your dog to work. Free breakfast, snacks and pantry perks on site. Commuter facilities : bike stands, showers, towel service, ironing boards.
As our Digital Manager , you’ll play a key role in growing our online presence and driving e‑commerce success across Allkinds’ digital channels.
About the Role
- Develop and deliver Allkinds’ e‑commerce and digital marketing strategy to drive online sales.
- Manage performance marketing across SEO, SEM, CRM, email and paid social.
- Oversee e‑commerce operations and online marketplaces, ensuring accuracy, fulfilment and performance.
- Partner with internal and external teams to improve website functionality, UX and conversion.
- Provide weekly trade reporting, insights and recommendations to optimise results.
- Lead, coach and develop a small team while fostering cross‑functional collaboration.
- On‑site role 5‑days per week, based in our St Kilda Road offices.
Ideal Candidate
Benefits
Born in Australia in 2021, Allkinds is a purpose‑built skin, hair and self‑care brand made for the next‑gen and fuelled by fun. We’re proudly Australian‑owned and operated, with natural ingredients at the heart of our clean, safe and effective formulas. Our products are gentle, dermatologically tested, vegan and cruelty‑free.
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Digital Manager • City of Melbourne, VIC, Australia
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